About Us

Welcome to Rawhide Western 🤎

Rawhide Western is more than a western store.

It’s family.
It’s rodeos.
It’s horses.
It’s community.
It’s early mornings, late nights, dusty boots and doing life the western way.

Our story began back in 1979 when my parents, Chris and Gail Mackenzie, started Mackenzie’s Saddlery in country Victoria.

Built through hard work, passion and a love for the equine industry, the business grew over the years supplying riders, competitors and western families across Australia and overseas.

As the business evolved, so did the name.

Rawhide Western wasn’t a new beginning it was simply the next chapter of the same family story.

The values stayed the same:

Old-fashioned service. Quality products. Real people.

Today I’m proudly carrying that legacy forward as the next generation behind Rawhide.

 

Life Behind Rawhide

Rawhide is still very much a family business.

You’ll find us online, packing orders late into the night, helping customers choose the right gear, travelling the rodeo circuit and setting up our pop-up shop across Queensland.

Our Rawhide bus spends many weekends on the road attending rodeos, barrel races, bull & bronc events and western events.

We love meeting new faces, catching up with customers who have supported us for years and being part of the community that helped build this business.

 

What We Stock

At Rawhide Western you’ll find products for life in and out of the arena:

🐎 Western clothing for men, women and kids
🐎 The original Rawhide arena shirts
🐎 Tack and equine gear
🐎 Leather goods and accessories
🐎 Hide handbags and phone cases
🐎 Jewellery and western lifestyle pieces

Many of our products are chosen with real competitors and riders in mind built for movement, comfort and everyday western life.

 

From Our Family To Yours

Rawhide has been part of our family for decades.

It has seen generations, road trips, rodeos, wins, losses, friendships and memories.

And while things have changed over the years…

The heart behind it never has.

Welcome to Rawhide 🤎

Why Riders Choose Iconocalst

  • SUPPORT

    Designed to support the lower limb while allowing natural movement.

  • PROTECTION

    Suitable for performance horses working hard in training and competition.

  • TRUSTED

    Used by riders across barrel racing, campdrafting, rodeo and other equestrian disciplines.

Shop The Iconoclast Range

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Why Buy From Rawhide Western?

Rawhide Western is a family business that began in 1979 when Chris and Gail Mackenzie started serving Australia’s western and horse community.

For decades, Mum and Dad built a business known for supporting rodeos, barrel races, campdrafts and horse people from all walks of life. Their passion for the western industry, commitment to customer service and love of the western way of life became the foundation of Rawhide Western.

In 2023, I took over the day-to-day running of the business so Mum and Dad could step back from the demands of travelling and running a retail business. While Mum is no longer with us, her influence remains at the heart of everything we do and her legacy continues through the customers, friendships and community she helped build.

Dad still plays a part behind the scenes, creating leatherwork and sharing the knowledge and craftsmanship that have been part of our family for generations.

Today, you’ll find me travelling Queensland in the Rawhide bus, attending rodeos, barrel races, campdrafts and country events, proudly continuing the family business Mum and Dad worked so hard to create.

When you shop with Rawhide Western, you’re supporting a genuine Australian family business built on tradition, community and a lifelong love of horses and the western lifestyle.



FAQs

FAQ 1

Question:
What size Iconoclast boot does my horse need?

Answer:
Iconoclast boots are available in a range of sizes to suit different horses. Refer to the sizing chart on each product page or contact Rawhide Western and we’ll happily help you choose the correct size for your horse.

FAQ 2

Question:
What’s the difference between the standard and tall boots?

Answer:
Tall boots provide additional coverage higher up the cannon bone, while standard boots offer protection and support through the lower leg. The best option depends on your horse, discipline and personal preference.

FAQ 3

Question:
Do you ship Australia wide?

Answer:
Yes. Rawhide Western ships Australia wide. Iconoclast boots are dispatched directly from the supplier, helping ensure fast delivery to customers across the country.



FAQ 4

Question:
Why do riders choose Iconoclast boots?

Answer:
Iconoclast boots are known for their unique support system, lightweight construction and comfortable fit. They have become a trusted choice for performance horse owners across a wide range of disciplines.